NEW DAY FOR RADIO
Tuesday, May 12th, 2009
I will start by saying that I miss the old days of radio. It was fun being a PD in the 70s and 80s. It was competitive, creativity was encouraged… newday_forradio
Tuesday, May 12th, 2009
I will start by saying that I miss the old days of radio. It was fun being a PD in the 70s and 80s. It was competitive, creativity was encouraged… newday_forradio
Tuesday, May 12th, 2009
Ok, you’ve done your homework: research, strategic planning, music testing. Your PD knows all the Selector tricks, imaging elements are ready to go, and the airstaff is solid… radiofengshui
Tuesday, May 12th, 2009
“You can’t get there from here,” is the thought that passed through my mind during an aircheck session with a rookie disc jockey. The twenty-something weekender was frustrated because she had been passed over… threestagesoftalentdevelopment
Tuesday, May 12th, 2009
You don’t know what you don’t know until you find out – and then it’s like, “geez, who would have thought!” That’s what research can do for you. But enough about research - at least for the moment… whyresearch
Tuesday, May 12th, 2009
Recently I spoke with the general manager of a Rock station in a market with a top-rated CHR. He was looking for a sounding board for some programming changes… demographicsvspsychographics